The Hidden Cost of Going App-Only
Going app-only might seem like a smart move, but it can limit your brand’s reach and revenue potential. In this article, we uncover the hidden costs of relying solely on a mobile app — from losing organic web traffic and SEO visibility to increasing user acquisition costs and maintenance expenses. Discover why a balanced approach that includes both web and app experiences is essential for growth. Learn how businesses can maximize accessibility, engagement, and ROI by staying available across all platforms.
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